However, it’s always good to back up hypotheses with facts, and that’s what Jon Millward did with this experiment, posted on his eponymous blog.
“The expanded horizons offered by online dating don’t equal unrestricted access to a ready and waiting list of beautiful people.
This could be because, as humans, we have a tendency to not know what we really want.
Or the fact that these sites offer too many choices.
You have far more access to singles than ever before. Which means that there’s also far more COMPETITION.